Most Popular Apps: Downloads & Market Share Ranked (2024)
Most Downloaded Apps by Country, Platform & Category
Today, the most downloaded app in the world is TikTok, with 656 million downloads, followed by Instagram, Facebook, WhatsApp, and Telegram. With 6.64 billion smartphone users worldwide, 9.87% have the TikTok app installed on their devices.
Smartphones include applications to perform different functions, and users choose which apps to rely on. Read on to know why and learn more about the most popular apps for iPhone and Android and the most downloaded apps by category – games, education, entertainment, and many more.
Editors Picks:
- What is The Most Downloaded App: TikTok is the most popular today, with 656 million downloads worldwide.
- Most Popular Apps: The 5 most popular apps by total downloads are Tiktok, Instagram, Facebook, WhatsApp, and Telegram.
- Most Popular App in the US:The most popular app in the United States is TikTok, with over 94 million downloads in the country.
- Most Popular App Category: The gaming apps category dominates all categories with a 26.48% share combined in Google Play Store and Apple App Store.
- Free App Revenue Generation: Free apps generate 98% of app revenue worldwide. Interestingly, only a tiny percentage of people make in-app purchases.
- Most Popular Entertainment App: Netflix is the most popular entertainment app, with 173 million downloads worldwide.
Most Popular App Downloads (2022-2023)
TikTok is the most popular app, with over 656 million downloads worldwide. The platform gained even more popularity after it acquired Musical.ly, a platform where you can also share and watch short video clips.
The year 2018 first showed impressive growth for the app, showing an influx of first-time installs for the platform at 655 million new users, a 133.12% increase over the previous year. The social media app also gained 980.7 million first-time TikTok installations in 2020 when the pandemic struck, 28% more users than in 2019.
What is the Most Popular App in the World Today?
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
TikTok | 656,000,000 | 0.2852% |
545,000,000 | 0.2852% | |
416,000,000 | 0.2852% | |
395,000,000 | 0.2852% | |
Telegram | 329,000,000 | 0.2852% |
Snapchat | 327,000,000 | 0.2852% |
Zoom | 300,000,000 | 0.2852% |
Messenger | 268,000,000 | 0.2852% |
CapCut | 255,000,000 | 0.2852% |
Spotify | 203,000,000 | 0.2852% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads TikTok 656,000,000 0.2852% Instagram 545,000,000 0.2852% Facebook 416,000,000 0.2852% WhatsApp 395,000,000 0.2852% Telegram 329,000,000 0.2852% Snapchat 327,000,000 0.2852% Zoom 300,000,000 0.2852% Messenger 268,000,000 0.2852% CapCut 255,000,000 0.2852% Spotify 203,000,000 0.2852% - Data Graphic
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The most popular app to date is TikTok, with 656 million downloads. The table above shows the top 10 most downloaded apps globally. Instagram comes in second with 545 million downloads, followed by Facebook, WhatsApp, Telegram, Snapchat, Zoom, Messenger, CapCut, and Spotify.
Most Popular iOS Apps (2022-2023)
This section will let you know the top downloaded apps for iPhone this year.
What is the most popular Apple iOS app today?
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
TikTok | 276,000,000 | 0.85% |
148,000,000 | 0.46% | |
YouTube | 146,000,000 | 0.45% |
126,000,000 | 0.39% | |
113,000,000 | 0.35% | |
National Anti-Fraud Center | 102,000,000 | 0.31% |
Google Maps | 102,000,000 | 0.31% |
100,000,000 | 0.31% | |
Messenger | 95,000,000 | 0.29% |
Gmail | 89,000,000 | 0.27% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads TikTok 276,000,000 0.85% Instagram 148,000,000 0.46% YouTube 146,000,000 0.45% WhatsApp 126,000,000 0.39% Facebook 113,000,000 0.35% National Anti-Fraud Center 102,000,000 0.31% Google Maps 102,000,000 0.31% WeChat 100,000,000 0.31% Messenger 95,000,000 0.29% Gmail 89,000,000 0.27% - Data Graphic
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The most downloaded apps for iPhone are TikTok, Instagram, YouTube, WhatsApp, Facebook, National Anti-Fraud Center, Google Maps, WeChat, Messenger, and Gmail. Most are social media apps, with TikTok taking the lead at 276 million downloads in iPhones alone.
- Apple App Store has 1.6 million active apps, gaming and non-gaming combined.
Most Popular Google Play Apps (2022-2023)
This section will let you know the most downloaded apps for Android and its other key data this year.
What is the Most Popular Google App Today?
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
366,000,000 | 0.3277% | |
TikTok | 353,000,000 | 0.3160% |
281,000,000 | 0.2516% | |
Telegram | 266,000,000 | 0.2381% |
Snapchat | 250,000,000 | 0.2238% |
Zoom | 222,000,000 | 0.1987% |
CapCut | 214,000,000 | 0.1916% |
176,000,000 | 0.1576% | |
Google Meet | 162,000,000 | 0.1450% |
Meesho | 161,000,000 | 0.1441% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Instagram 366,000,000 0.3277% TikTok 353,000,000 0.3160% WhatsApp 281,000,000 0.2516% Telegram 266,000,000 0.2381% Snapchat 250,000,000 0.2238% Zoom 222,000,000 0.1987% CapCut 214,000,000 0.1916% Facebook 176,000,000 0.1576% Google Meet 162,000,000 0.1450% Meesho 161,000,000 0.1441% - Data Graphic
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Instagram takes the first spot in the most downloaded apps in Google Play Store with 366 million total downloads, 3.68% higher than TikTok, which is the app dominating the Apple App Store. The other most popular Android apps are WhatsApp, Telegram, Snapchat, Zoom, CapCut, Facebook, and Google Meet.
- Google Play Store is the biggest app store for Android phones, which has 3.5 million active apps.
Most Popular Apps by Category (2022-2023)
The gaming category is the most popular category in app stores. It has a 12.68% share out of all the apps in Apple App Store and a 13.8% share in Google Play Store.
This section will let you know the top-ranked apps by category, including games, education, entertainment, music and audio, and many more.
Most Popular Game App Downloads 2022-2023
Subway Surfers is the most popular gaming app, with 191 million downloads. Roblox comes in second with 182 million downloads, a popular game among kids. In 2020, the company reported that 54% or more than half of its users are aged 12 years old or below.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Subway Surfers | 191,000,000 | 0.0830% |
Roblox | 182,000,000 | 0.0791% |
Bridge Race | 169,000,000 | 0.0735% |
Garena Free Fire | 154,000,000 | 0.0670% |
Among Us | 152,000,000 | 0.0661% |
Hair Challenge | 138,000,000 | 0.0600% |
Join Clash | 136,000,000 | 0.0591% |
8Ball Pool | 130,000,000 | 0.0565% |
Ludo King | 125,000,000 | 0.0543% |
Candy Crush Saga | 119,000,000 | 0.0517% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Subway Surfers 191,000,000 0.0830% Roblox 182,000,000 0.0791% Bridge Race 169,000,000 0.0735% Garena Free Fire 154,000,000 0.0670% Among Us 152,000,000 0.0661% Hair Challenge 138,000,000 0.0600% Join Clash 136,000,000 0.0591% 8Ball Pool 130,000,000 0.0565% Ludo King 125,000,000 0.0543% Candy Crush Saga 119,000,000 0.0517% - Data Graphic
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Most Popular Education Apps 2022-2023
Education is one of the most popular app categories in app stores. It took a 10.97% share of apps in Google Play (the second-most popular category in the Android-based app store), and a 9.79% share in the Apple App Store (ranked third-most popular category in the iOS-based app store).
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Google Classroom | 75,000,000 | 0.0326% |
Toca Life World | 68,000,000 | 0.0296% |
Duolingo | 65,000,000 | 0.0283% |
Brainly | 64,000,000 | 0.0278% |
Photomath | 46,000,000 | 0.0200% |
Picture This | 37,000,000 | 0.0161% |
Kahoot! | 25,000,000 | 0.0109% |
Cake | 23,000,000 | 0.0100% |
BYJU's | 22,000,000 | 0.0096% |
Qanda | 21,000,000 | 0.0091% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Google Classroom 75,000,000 0.0326% Toca Life World 68,000,000 0.0296% Duolingo 65,000,000 0.0283% Brainly 64,000,000 0.0278% Photomath 46,000,000 0.0200% Picture This 37,000,000 0.0161% Kahoot! 25,000,000 0.0109% Cake 23,000,000 0.0100% BYJU's 22,000,000 0.0096% Qanda 21,000,000 0.0091% - Data Graphic
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Google Classroom is the most popular education app overall, with 75 million downloads. Toca Life World comes second at only 7 million downloads behind. Duolingo ranks third with 65 million downloads. Next are Brainly, Photomath, Picture This, Kahoot!, Cake, BYJU’s, and Qanda, which support Math, English, and general education.
Most Popular Entertainment Apps 2022-2023
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Netflix | 173,000,000 | 0.0752% |
YouTube | 166,000,000 | 0.0722% |
Google Play Games | 131,000,000 | 0.0570% |
Disney+ | 126,000,000 | 0.0548% |
Amazon Prime Video | 120,000,000 | 0.0522% |
YouTube Kids | 91,000,000 | 0.0396% |
HBO Max | 73,000,000 | 0.0317% |
Twitch | 69,000,000 | 0.0300% |
Hotstar | 56,000,000 | 0.0243% |
Pluto TV | 54,000,000 | 0.0235% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Netflix 173,000,000 0.0752% YouTube 166,000,000 0.0722% Google Play Games 131,000,000 0.0570% Disney+ 126,000,000 0.0548% Amazon Prime Video 120,000,000 0.0522% YouTube Kids 91,000,000 0.0396% HBO Max 73,000,000 0.0317% Twitch 69,000,000 0.0300% Hotstar 56,000,000 0.0243% Pluto TV 54,000,000 0.0235% - Data Graphic
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The entertainment category is falling behind education, with 4.97% in Google Play Store and 5.87% behind in Apple App Store.
Netflix tops the entertainment app category with 173 million downloads. Netflix has grown in the past 13 years, generating a revenue of 1.36 billion to 26 billion. It seems that more than half of the platform users subscribe because of the new exclusive programming announcement in 2021.
The second-most popular entertainment app is YouTube, with 166 million downloads. It has 2.5 billion active users and a revenue of $28.8 billion today. In 2020, it was reported that over 500 hours of videos were uploaded to the platform every minute.
Google Play Games takes third place, followed by Disney+, Amazon Prime Video, YouTube Kids, HBO Max, Twitch, Hotstar, and Pluto TV.
Most Popular Music & Audio Apps 2022-2023
Spotify dominates the music and audio app category at 203 million downloads, with a massive lead against Resso, an app owned by TikTok that is making waves in Latin America and India. Spotify also outsold YouTube Music, StarMaker, Shazam, SoundCloud, and Amazon Music.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Spotify | 203,000,000 | 0.0883% |
Resso | 85,000,000 | 0.0370% |
YouTube Music | 79,000,000 | 0.0343% |
StarMaker | 76,000,000 | 0.0330% |
Shazam | 75,000,000 | 0.0326% |
SoundCloud | 52,000,000 | 0.0226% |
Amazon Music | 44,000,000 | 0.0191% |
Wynk Music | 38,000,000 | 0.0165% |
Music Player | 38,000,000 | 0.0165% |
JioSaavn | 35,000,000 | 0.0152% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Spotify 203,000,000 0.0883% Resso 85,000,000 0.0370% YouTube Music 79,000,000 0.0343% StarMaker 76,000,000 0.0330% Shazam 75,000,000 0.0326% SoundCloud 52,000,000 0.0226% Amazon Music 44,000,000 0.0191% Wynk Music 38,000,000 0.0165% Music Player 38,000,000 0.0165% JioSaavn 35,000,000 0.0152% - Data Graphic
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Most Popular Food & Drink Apps 2022-2023
The most popular app in the food and drink category is McDonald’s, which has accumulated 116 million downloads. Uber Eats comes second with 72 million downloads.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
McDonald’s | 116,000,000 | 0.0504% |
Uber Eats | 72,000,000 | 0.0313% |
DoorDash | 43,000,000 | 0.0187% |
Starbucks | 30,000,000 | 0.0130% |
foodpanda | 28,000,000 | 0.0122% |
Zomato | 27,000,000 | 0.0117% |
Meituan | 26,000,000 | 0.0113% |
Domino's | 24,000,000 | 0.0104% |
Grab | 23,000,000 | 0.0100% |
TooGoodToGo | 21,000,000 | 0.0091% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads McDonald’s 116,000,000 0.0504% Uber Eats 72,000,000 0.0313% DoorDash 43,000,000 0.0187% Starbucks 30,000,000 0.0130% foodpanda 28,000,000 0.0122% Zomato 27,000,000 0.0117% Meituan 26,000,000 0.0113% Domino's 24,000,000 0.0104% Grab 23,000,000 0.0100% TooGoodToGo 21,000,000 0.0091% - Data Graphic
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Most Popular Shopping Apps 2022-2023
The Shopee app dominates the shopping category with 203 million downloads, followed by Shein, which is only 13 million behind.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Shopee | 203,000,000 | 0.0883% |
Shein | 190,000,000 | 0.0826% |
Meesho | 153,000,000 | 0.0665% |
Amazon | 148,000,000 | 0.0643% |
Flipkart | 93,000,000 | 0.0404% |
AliExpress | 84,000,000 | 0.0365% |
Wish | 72,000,000 | 0.0313% |
Pinduoduo | 67,000,000 | 0.0291% |
Lazada | 67,000,000 | 0.0291% |
Alibaba | 62,000,000 | 0.0270% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Shopee 203,000,000 0.0883% Shein 190,000,000 0.0826% Meesho 153,000,000 0.0665% Amazon 148,000,000 0.0643% Flipkart 93,000,000 0.0404% AliExpress 84,000,000 0.0365% Wish 72,000,000 0.0313% Pinduoduo 67,000,000 0.0291% Lazada 67,000,000 0.0291% Alibaba 62,000,000 0.0270% - Data Graphic
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Most Popular Health & Fitness Apps 2022-2023
The most popular app in the health and fitness category is Flo, with 35 million downloads, a tracker for women’s periods.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Flo | 35,000,000 | 0.02% |
Zepp Life (Formerly MiFit) | 35,000,000 | 0.02% |
Home Workout | 33,000,000 | 0.01% |
Six Pack in 30 Days | 28,000,000 | 0.01% |
Lose Weight for Women | 27,000,000 | 0.01% |
Calm | 24,000,000 | 0.01% |
Muscle Booster | 22,000,000 | 0.01% |
e-Nabiz | 22,000,000 | 0.01% |
Strava | 22,000,000 | 0.01% |
MyFitnessPal | 22,000,000 | 0.01% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Flo 35,000,000 0.02% Zepp Life (Formerly MiFit) 35,000,000 0.02% Home Workout 33,000,000 0.01% Six Pack in 30 Days 28,000,000 0.01% Lose Weight for Women 27,000,000 0.01% Calm 24,000,000 0.01% Muscle Booster 22,000,000 0.01% e-Nabiz 22,000,000 0.01% Strava 22,000,000 0.01% MyFitnessPal 22,000,000 0.01% - Data Graphic
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Most Popular Travel Apps 2022-2023
Google Maps is the most downloaded travel app at 106 million downloads, followed by Uber.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
Google Maps | 106,000,000 | 0.05% |
Uber | 94,000,000 | 0.04% |
Booking.com | 63,000,000 | 0.03% |
Google Earth | 57,000,000 | 0.02% |
Airbnb | 44,000,000 | 0.02% |
DiDi | 27,000,000 | 0.01% |
Bolt | 25,000,000 | 0.01% |
Lyft | 23,000,000 | 0.01% |
Where is my Train | 23,000,000 | 0.01% |
Grab | 23,000,000 | 0.01% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads Google Maps 106,000,000 0.05% Uber 94,000,000 0.04% Booking.com 63,000,000 0.03% Google Earth 57,000,000 0.02% Airbnb 44,000,000 0.02% DiDi 27,000,000 0.01% Bolt 25,000,000 0.01% Lyft 23,000,000 0.01% Where is my Train 23,000,000 0.01% Grab 23,000,000 0.01% - Data Graphic
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Most Popular Communication Apps 2022-2023
WhatsApp dominates the communication apps category again this year with 480 million downloads. Telegram comes second, widely regarded as a good messaging app alternative for those concerned about tracking and security.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
480,000,000 | 0.21% | |
Telegram | 429,000,000 | 0.19% |
Snapchat | 383,000,000 | 0.17% |
Messenger | 363,000,000 | 0.16% |
Zoom | 353,000,000 | 0.15% |
Google Meet | 225,000,000 | 0.10% |
WhatsApp Business | 223,000,000 | 0.10% |
Microsoft Teams | 170,000,000 | 0.07% |
Discord | 134,000,000 | 0.06% |
104,000,000 | 0.05% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads WhatsApp 480,000,000 0.21% Telegram 429,000,000 0.19% Snapchat 383,000,000 0.17% Messenger 363,000,000 0.16% Zoom 353,000,000 0.15% Google Meet 225,000,000 0.10% WhatsApp Business 223,000,000 0.10% Microsoft Teams 170,000,000 0.07% Discord 134,000,000 0.06% WeChat 104,000,000 0.05% - Data Graphic
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Most Popular Social Apps 2022-2023
TikTok is the most downloaded app, with 656 million downloads, followed by Instagram, Facebook, WhatsApp, Snapchat, Twitter, MX TakaTak, Discord, Josh, and WeChat.
App | Total Downloads | % Of All 2022/23 Downloads |
---|---|---|
TikTok | 656,000,000 | 0.29% |
545,000,000 | 0.24% | |
416,000,000 | 0.18% | |
395,000,000 | 0.17% | |
Snapchat | 327,000,000 | 0.14% |
171,000,000 | 0.07% | |
MX TakaTak | 128,000,000 | 0.06% |
Discord | 121,000,000 | 0.05% |
Josh | 111,000,000 | 0.05% |
104,000,000 | 0.05% |
- Data Table
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App Total Downloads % Of All 2022/23 Downloads TikTok 656,000,000 0.29% Instagram 545,000,000 0.24% Facebook 416,000,000 0.18% WhatsApp 395,000,000 0.17% Snapchat 327,000,000 0.14% Twitter 171,000,000 0.07% MX TakaTak 128,000,000 0.06% Discord 121,000,000 0.05% Josh 111,000,000 0.05% WeChat 104,000,000 0.05%