Mobile Gaming Industry Revenue Statistics

How Much is the Mobile Gaming Industry Worth? Feb 2024

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By Ash Turner
As CEO of CompareMyMobile.com and BankMyCell.com since 2009, Ash has been a pivotal figure in the mobile tech industry. With a background in managing Brightstar’s PhoneRecycleBank, he boasts extensive experience with global carriers and MVNOs like T-Mobile and O2, and leading manufacturers such as Apple and Samsung.

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| Updated on February 20, 2024
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Marlene Centeno
Marlene specializes in creating comprehensive guides for smartphones, tablets, and smartwatches from leading brands like Apple, Samsung, and Google, demonstrating a deep understanding of these technologies.

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Kim, an editor with a rich background in digital content management and developmental psychology, brings a unique blend of analytical and creative skills to BankMyCell. With her background in Psychology, Kim is adept at understanding complex concepts and transforming them into engaging, accessible content.

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The global mobile gaming market is forecast to be valued at US $172.10 billion in 2023, an increase of $19.6 billion or 12.85% from the previous year. The mobile gaming industry growth is expected to reach 10.11% in 2024, or $189.50 billion in revenue.

This article features everything you need to know about the rapid growth and trends of the mobile gaming industry, including the revenue and number of mobile gamers by country, mobile games market share, and many more.

Editors Picks:

  • Mobile Gaming Market Size: The mobile gaming market is estimated to be valued at US $172.10 billion this 2023, achieving a 12.9% year-on-year growth. It is projected to grow by 17.20% from 2023 to 2025, an increase of $29.6 billion in revenue.
  • Mobile Gaming Revenue Share: Out of the total digital gaming industry revenue worldwide, mobile gaming was responsible for 77.7% of revenue. This shows the growing popularity of mobile devices as a gaming platform.
  • Mobile Game Users: There will be 1.925 billion mobile gamers in the world this 2023. At a 25.1% penetration rate in the same period, around one in four people worldwide will be playing mobile games. It is expected to grow to 2.3 billion gamers by 2027, which will mean a 20.66% user growth in four years.
  • ARPU for Mobile Games: The Mobile Games segment’s average revenue per user is expected to be $89.38 in 2023. It is forecasted that it will increase by 6.7% in 2027 for an ARPU of $95.41.
  • Top Country by Mobile Gaming Revenue: The Chinese market is anticipated to generate the most revenue at $81.90 billion in 2023.
  • Top Mobile Gaming Companies: Tencent, the company behind PUBG Mobile and Honor of Kings, leads the mobile gaming revenue with $27.88 billion. It is followed by Netease, Garena, Activision Blizzard, and Cygames.

How Much is the Mobile Gaming Industry Worth?

Mobile Game Industry Revenue by Year (2021-2027)

GenderUser Share (in %)
2025$201.70
2024$189.50
2023$172.10
2022$152.50
2021$139.70
2020$114.60
2019$85.25

Note: The data shown is based on current exchange rates and reflects the market effects of the Russia and Ukraine war. It was last updated in November 2022.

Mobile Game Industry Revenue by Year
Data Table

Mobile Game Industry Revenue by Year (2021-2027)

GenderUser Share (in %)
2025$201.70
2024$189.50
2023$172.10
2022$152.50
2021$139.70
2020$114.60
2019$85.25

Note: The data shown is based on current exchange rates and reflects the market effects of the Russia and Ukraine war. It was last updated in November 2022.

Data Graphic
Mobile Game Industry Revenue by Year

The mobile gaming industry is estimated to grow by 35.65% from 2021 to 2024. The $152.50 billion estimated mobile gaming market value for 2022 is an increase of $12.8 billion, or 9.16%, from 2021. It is estimated to generate $189.50 billion by 2024.

In July 2022, the global mobile gaming market generated an estimated $6.7 billion from gamers’ in-app purchases in Google Play Store and App Store, a 10.2% year-on-year decrease.

Mobile gamers usually spend their money purchasing in Mid-Core mobile games, which account for 60% of revenue in 2022. Mid-core games require more skill and strategy to master than casual games because they are more challenging and engaging. It also frequently includes side quests, multiplayer experiences, and resource management.

Video Game Industry Revenue by Device

DeviceMarket Revenue (in billion USD)
Mobile$103.50
Console$53.00
PC$40.40
Video Game Industry Revenue by Device
Data Table
DeviceMarket Revenue (in billion USD)
Mobile$103.50
Console$53.00
PC$40.40
Data Graphic
Video Game Industry Revenue by Device

The mobile device has the highest gaming revenue, with $103.50 billion in the world this 2022. Console follows with $53 billion, while PC comes in last with $40.40 billion. Smartphones generate the vast majority of mobile gaming revenue, with tablet devices accounting for only a tiny portion of total mobile gaming revenue.

Mobile puzzle games top the market by genre, generating 21.18% of mobile gaming revenue, specifically in iOS devices, in North America in the second quarter of 2021.

iOS Gaming Revenue By Genre US (2021)

GenreRevenue Share (%)
Puzzle21.18%
Casino18.90%
Strategy17.17%
RPG14.23%
Simulation10.40%
Shooter5.56%
Lifestyle3.86%
Sports3.40%
AR/Location based1.67%
Driving1.60%
Arcade1.34%
Card games0.62%
Hypercasual0.06%
iOS Gaming Revenue By Genre US
Data Table
GenreRevenue Share (%)
Puzzle21.18%
Casino18.90%
Strategy17.17%
RPG14.23%
Simulation10.40%
Shooter5.56%
Lifestyle3.86%
Sports3.40%
AR/Location based1.67%
Driving1.60%
Arcade1.34%
Card games0.62%
Hypercasual0.06%
Data Graphic
iOS Gaming Revenue By Genre US

Top Mobile Game Genres by Revenue Share

Puzzle games lead the mobile gaming genres in popularity with 21.18% revenue share, followed by Casino with 18.9% and Strategy games with 17.17 in the US this Q2 2021.

  • Puzzle – 21.18%
  • Casino – 18.9%
  • Strategy – 17.17%
  • RPG – 14.23%
  • Simulation – 10.4%
  • Shooter – 5.56%
  • Lifestyle – 3.86%
  • Sports – 3.4%
  • AR/Location based – 1.67%
  • Driving – 1.60%

Mobile Gaming Content Market Value US (2011-2023)

YearMobile Gaming Content Revenue (in billion USD)
2023*$37.10
2022*$29.10
2021*$27.70
2020*$25.20
2019$21.90
2018$17.50
2017$11.30
2016$10.00
2015$6.60
2014$5.40
2013$3.90
2012$2.80
2011$2.00
Mobile Gaming Content Market Value US
Data Table
YearMobile Gaming Content Revenue (in billion USD)
2023*$37.10
2022*$29.10
2021*$27.70
2020*$25.20
2019$21.90
2018$17.50
2017$11.30
2016$10.00
2015$6.60
2014$5.40
2013$3.90
2012$2.80
2011$2.00
Data Graphic
Mobile Gaming Content Market Value US

Note: *All values are estimated.

The mobile gaming content market in the US is estimated to be worth $37.10 billion this 2023. It is anticipated to grow by 27.56% in the next year. The mobile segment has a huge share of the overall gaming software market.

Mobile Gaming Free-to-play (F2P) market value US (2018-2023)

YearMobile F2P Market Share (in billion USD)
2023*$14.94
2022*$14.36
2021*$13.78
2020*$13.20
2019$12.60
2018$10.80
Mobile Gaming Free-to-play (F2P) market value US
Data Table
YearMobile F2P Market Share (in billion USD)
2023*$14.94
2022*$14.36
2021*$13.78
2020*$13.20
2019$12.60
2018$10.80
Data Graphic
Mobile Gaming Free-to-play (F2P) market value US

Free-to-play (F2P) mobile gaming is expected to account for $14.36 billion in market share in 2022, rising to $14.94 billion by 2023 in the United States. The mobile segment is also expected to have the largest share in most of the F2P market.

Mobile Gaming Market Size Growth 2021-2025 (CAGR)

YearMobile Gaming Revenue Growth (in %)
20256.4
202410.1
202312.9
20229.2
202121.9
202034.4