How Many Apps In Google Play Store? (Mar 2023)

With 3.553 million applications you can download, Google Play, an Android devices app store, leads the market. Its rival Apple App Store has 1.642 million iPhone apps available, while Amazon App Store has 483 million.

Aside from these app stores, China has its own, with Huawei AppGallery leading the way with 44% of the app market. Other China app stores are Tencent, 360 Mobile Assistant, Xiaomi App Store, Baidu Mobile Assistant, OPPO App Store, Sogou Mobile Assistant, and PP Mobile Assistant.

Google Play Store has grown from 16 thousand apps in 2009 to 3.553 million apps in 14 years, a huge increase of 3.537 million. The platform was first released as Android Market in October 2008 and now serves as an official app store for the Android operating system.

Users can rate apps downloaded to their mobile device in this app store, which allows app publishers or developers to improve or develop new apps.

Google Play had the highest number of apps in 2018, with 3.6 million. In the statistics reported in the same year, 20% of users in the United States expressed a strong preference for Google Play.

Google Play Store saw a 19.22% increase in mobile app availability, with apps increasing from 2.98 million in 2021 to 3.553 million in 2022. (Source: Statista, Statista)

According to a 2022 report, an average of 97 thousand new apps are released monthly in the Google Play Store worldwide. (Source: Statista)

Google Play Store generated US $10.4 billion in revenue from apps and games in Q3 2022, a $2 million decrease from the previous quarter. It falls short against its main competitor, Apple App Store, which generates US $21.2 billion from apps and games in the same quarter.

Google Play games generated US $7.4 billion in Q3 2022, falling US $1 million from the last quarter. It is still lagging behind Apple App Store, but it has been keeping up in the past three years.

Regarding subscription app revenue in 2021, Google Play generated US $3.4 billion, which is up by 25.92% or 7 million compared to the last year.

Google Play revenue from apps and games was $31.6 billion in Q3 2022, showing a $2 decline from the previous quarter. Its highest quarterly revenue was $34.5 billion in Q4 2021. However, revenue appears to fall every quarter after that.

Google Play app and game revenues trend has been going upwards since 2016. In 2021, it skyrocketed to US $47.9 billion, representing a massive increase of US $32.9 billion over the last six years.

In this section, you will learn about the most popular Google Play App Categories today by their share of available apps.

The most popular category in the Google Play Store is gaming apps, with a 13.80% share of all available apps. It is up by 3.33% compared to the second-largest app category, Education. Coin Master, Candy Crush Saga, Roblox, Pokemon GO, and PUBG Mobile are the games listed in the top 10 leading Android apps in the Google Play Store world.

The business category ranks third in the largest app categories with 7.11%, followed by tools (6.46%), entertainment apps (5.50%), music and audio (5.04%), food and drink apps (4.83%), shopping apps (4.74%), lifestyle apps (4.53%), and productivity apps (4.16%).

Despite ranking fourth, the tools category saw a nearly 50% increase in downloads worldwide in 2021 compared to the last year.

In this section, you will know what’s the most popular Google Play app right now based on the download count and revenue, along with some facts for you.

TikTok is today’s most popular Android app, which reached 672 million downloads. It is a mobile app for sharing video content that rose throughout the pandemic, achieving 980.7 million first-time installations. However, it dropped by 24.54% in 2021.

The mobile communication platforms, Instagram and WhatsApp, ranked second and third, reaching 548 million and 424 million downloads, respectively. In comparison, Snapchat and Telegram ranked fifth and sixth with 330 million and 310 million downloads, respectively.

CapCut, an app that allows users to edit videos, has 357 million app downloads. Subway Surfers and Stumble Guys are the only mobile games to make the top apps list. Facebook was ranked eighth, while Spotify was ranked last with 238 million downloads.

Filto: Video Filter Editor, an editing app, is the most popular Android app in the United States, reaching 1.641 million downloads in 2022. TikTok is trailing behind with 1.613 million total app downloads. It is also the second most downloaded Android app in revenue, generating US $14.11 million.

Candy Crush Saga is the most profitable game in the Google Play Store in the United States, earning US $23.42 million from users. TikTok follows, generating US $14.11 million in revenue.

In this section, you will learn how many free vs paid apps on Google Play – the distribution and revenue share of the platform.

With 3.553 million mobile apps available in the Google Play Store, 3.442 million (or 96.9%) are free to download, while over 110 thousand (or 3.1%) are paid apps. The vast majority of the platform’s apps can be downloaded for free, making the company employ more monetization strategies or business models to generate sufficient revenue.

Free apps generate 98% of Google Play Store revenue, while in-app purchases account for 48.2%, where it is used by approximately 50% of non-game apps and 79% of game apps.