12 YEAR ANNIVERSARY OF THE iPHONE
HOW MUCH DOES IT COST TO MAKE AN IPHONE?
iPHONE BILL OF MATERIAL COSTS VS RETAIL PRICING
The 9th January 2019 is the twelfth year anniversary of Steve Jobs announcing the original iPhone at the Macworld convention (2007). Considering the retail price of the iPhone continues to rise, in 2018 the iPhone accounted for an average of 61.8% of Apple’s revenue. BankMyCell decided to create this visualization showing both the evolution and value comparisons of the iPhone’s technology, BOM costs, and retail pricing.
Using teardown estimates from HIS Markit’s benchmarking services, we can see how much each iPhone cost to make over the last 12 years.
HOW MUCH DID YOUR iPHONE COST TO MAKE?
The costs are representative of parts and do not account for research and development, logistics, marketing, and other general business costs. Additionally, the iPhones cost of manufacturing $3.80-$8.00 per device was not included as it was not available for all devices.