{"id":14808,"date":"2023-11-22T02:28:00","date_gmt":"2023-11-22T02:28:00","guid":{"rendered":"https:\/\/www.bankmycell.com\/blog\/?page_id=14808"},"modified":"2024-03-15T11:59:51","modified_gmt":"2024-03-15T11:59:51","slug":"editorial-policy","status":"publish","type":"page","link":"https:\/\/www.bankmycell.com\/blog\/editorial-policy","title":{"rendered":"BankMyCell Editorial Policy"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-vz-jquery&#8221; bg_image_new=&#8221;id^14816|url^https:\/\/www.bankmycell.com\/blog\/wp-content\/uploads\/2023\/11\/legal-background.webp|caption^null|alt^BankMyCell Policy background desk|title^BankMyCell Policy background desk|description^BankMyCell Policy background desk&#8221; bg_override=&#8221;ex-full&#8221;][vc_column css=&#8221;.vc_custom_1700623171819{margin-bottom: 30px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;4\/6&#8243; css=&#8221;.vc_custom_1700693609847{margin-bottom: 40px !important;padding-right: 15px !important;padding-left: 15px !important;background-color: #ffffff !important;}&#8221;][vc_custom_heading text=&#8221;BankMyCell Editorial Policy&#8221; font_container=&#8221;tag:h1|text_align:center&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;headsep-margin&#8221;]<div class=\"hr-thin style-line\" style=\"width: 70%;border-color: #ebebeb;border-top-width: 4px;\"><\/div>[vc_custom_heading text=&#8221;Upholding Integrity in Technology Reviews&#8221; font_container=&#8221;tag:h2|text_align:center|color:%231d998f&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;headsep-margin&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/6&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; gap=&#8221;10&#8243; el_class=&#8221;.row-margin-fix&#8221;][vc_column width=&#8221;2\/3&#8243; css=&#8221;.vc_custom_1700628273006{padding-right: 5% !important;padding-left: 5% !important;}&#8221;]<style type=\"text\/css\" data-type=\"the7_shortcodes-inline-css\">.dt-breadcrumbs-id-fd6abfaeaf3f3fb6c32bc56f25f39ed2 .breadcrumbs {\n  display: inline-block;\n  margin: 0;\n  padding: 2px 10px 10px 0px;\n  border: 0px solid ;\n  border-radius: 0px;\n}\n.dt-breadcrumbs-id-fd6abfaeaf3f3fb6c32bc56f25f39ed2 .breadcrumbs * {\n  color: #a2a5a6;\n}<\/style><div class=\"dt-breadcrumbs-shortcode dt-breadcrumbs-id-fd6abfaeaf3f3fb6c32bc56f25f39ed2 align-left\"><div class=\"assistive-text\">You are here:<\/div><ol class=\"breadcrumbs text-small\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><a itemprop=\"item\" href=\"https:\/\/www.bankmycell.com\/blog\/\" title=\"Home\"><span itemprop=\"name\">Home<\/span><\/a><meta itemprop=\"position\" content=\"1\" \/><\/li><li class=\"current\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Page<\/span><meta itemprop=\"position\" content=\"2\" \/><\/li><\/ol><\/div><div class=\"hr-thin style-line\" style=\"width: 100%;border-color: #ebebeb;border-top-width: 1px;\"><\/div>[vc_column_text]<\/p>\n<h2><strong>Our Mission and Vision<\/strong><\/h2>\n<p>At BankMyCell, we are dedicated to creating unbiased comparisons of products online. In a world where affiliate marketing often influences decisions, our aim is to offer accurate and honest recommendations without any bias towards commissions. We believe in providing authentic feedback for genuine choices, ensuring that our product reviews and editorial content are created independently before including any affiliate links. This approach guarantees that our audience receives reliable and impartial information.<\/p>\n<h2><span style=\"color: #1d998f;\">Our Team <\/span>Are Industry Experts Since 2005<\/h2>\n<p>At BankMyCell, our editorial team comprises industry experts who bring extensive experience and knowledge to our comprehensive technology content.<\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Editorial Leadership: Ash Turner<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0An industry expert since 2005, Ash specializes in data analysis and plan selection. He holds a Media University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Technical Leadership: Daniel Farmer<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0With expertise in web development since 2013, Daniel creates quantitative and qualitative tests. He possesses a Data Science and Engineering University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Deals Manager: Ayu Mega<\/span><\/strong><span data-preserver-spaces=\"true\">, an advertising and marketing professional since 2015, has been instrumental in finding deals for users. She has a Marketing University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Editor: Kim Juanillo<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Ensuring high-quality editorial content, Kim has a Technology Editorial and Statistical Analysis background and a University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Fact Checker: Harriet Fortune<\/span><\/strong><span data-preserver-spaces=\"true\">, a Digital Fact Checker and coordinator since 2016, holds an Interactive Production University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Senior Tech Writer: Joey Bobiles<\/span><\/strong><span data-preserver-spaces=\"true\"> \u2013 (Writes Reviews &amp; Tests Products) Technology Editor since 2019 \u2013 Editorial English University Degree.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Senior Tech Writer: Marlene Centeno<\/span><\/strong><span data-preserver-spaces=\"true\"> \u2013 (Writes Reviews &amp; Tests Products) Technology Editor since 2020 \u2013 Editorial English University Degree.<\/span><\/li>\n<\/ul>\n<h2><strong>Content Goals<\/strong><\/h2>\n<p>Our primary goal is to promote transparency in product reviews, recommending the best products based on merit, not sponsorship or commission rates. We strive to provide concise, easily digestible content that meets the searcher&#8217;s needs, offering unique insights and straight-to-the-point information. Our content is designed to efficiently solve problems, supported by original research and real experiences with the products.<\/p>\n<h2><strong>Tone and Style<\/strong><\/h2>\n<p>BankMyCell&#8217;s content adopts a conversational tone, aiming to be accessible and understandable to all, not just tech enthusiasts. We prioritize clarity and ease of understanding in order to resonate with a broad audience.<\/p>\n<h2><strong>Audience Definition<\/strong><\/h2>\n<p>Our primary audience consists of everyday tech users in the USA and UK who often find themselves overwhelmed by the abundance of flashy offers and promotions.<\/p>\n<h2><strong>Writing Guidelines<\/strong><\/h2>\n<h3><strong>Topics and Themes<\/strong><\/h3>\n<p>Our content covers a range of topics including cell phones, plans, network carriers, how-to guides, deals, iPads, tablets, smartwatches, laptops, audio, game consoles, and other small tech items.<\/p>\n<h3><strong>Content Length and Format<\/strong><\/h3>\n<p>We aim for a structure that provides quick answers initially, followed by more in-depth context, reference links, and FAQs. This approach allows readers to find immediate solutions and delve deeper into topics as needed.<\/p>\n<h3><strong>Media Requirements<\/strong><\/h3>\n<p>Our focus is on designing infographics and original media that enhance content comprehension. We prefer using real-life photos of products to illustrate their practical use.<\/p>\n<h3><strong>Sourcing and Linking<\/strong><\/h3>\n<p>We diligently research our content using reliable external sources to ensure that all information is thoroughly fact checked and verified before publication.<\/p>\n<h3><strong>Originality &amp; Readability<\/strong><\/h3>\n<p>We write original content using our in-house team of trained writers, fact-checkers, and editors. Our university-educated writing team all have a history of journalism and article writing in the technology niche. We use the following tools to ensure the content is of a high standard:<\/p>\n<ul>\n<li aria-level=\"1\"><a href=\"https:\/\/www.grammarly.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Grammarly<\/a> &#8211; For spelling and grammar.<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/hemingwayapp.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Hemmingway Editor<\/a> &#8211; For readability.<\/li>\n<li aria-level=\"1\"><a href=\"https:\/\/www.copyscape.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Copyscape<\/a> &#8211; For originality.<\/li>\n<\/ul>\n<h3><strong>Use of AI<\/strong><\/h3>\n<p>The utilization of AI primarily revolves around analyzing pricing, phone statistics and online opinions. This assists us in conducting original research and benchmarking.<\/p>\n<h2><strong>Accuracy and Accountability<\/strong><\/h2>\n<h3><strong>Fact-Checking Process<\/strong><\/h3>\n<p>We place great importance on accuracy and accountability throughout our content creation process. Each piece goes through thorough fact checking before being published. We rely on industry data feeds and reputable sources like Statista to provide accurate statistics. Our how to guides and reviews are consistently updated to reflect the latest information.<\/p>\n<h3><strong>Correction Policy<\/strong><\/h3>\n<p>We have a dedicated email for corrections and editorial issues (editors@bankmycell.com). Our team, including a Fact Checker, Deals Manager, and Editor, collaborates to verify facts, edit content, and publish any necessary corrections.<\/p>\n<h3><strong>Content Updating<\/strong><\/h3>\n<p>We maintain a database for content management, with regular checks and updates across various categories, including deals, prices, reviews, how-to guides, and standard content.<\/p>\n<h2><strong>Impartiality and Transparency<\/strong><\/h2>\n<h3><strong>Review Independence<\/strong><\/h3>\n<p>Our review team operates independently of the advertising and sponsorship team. Reviews are based on real-world experiences, with monetization considered only after content creation, without altering the original structure or integrity of the reviews.<\/p>\n<h3><strong>Conflict of Interest<\/strong><\/h3>\n<p>We maintain a full disclosure policy for any potential conflicts of interest in our reviews. Our editorial and deals teams are structured to minimize conflicts, ensuring unbiased and honest content.<\/p>\n<h2><strong>Submission Requirements<\/strong><\/h2>\n<p>We only publish content created by our internal team and do not accept any contributions or articles from external sources or guest writers. Our focus is solely on the work produced by our in-house team.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_row_inner css=&#8221;.vc_custom_1700628780927{padding-top: 3% !important;padding-right: 5% !important;padding-bottom: 3% !important;padding-left: 5% !important;}&#8221;][vc_column_inner css=&#8221;.vc_custom_1700628630083{border-top-width: 2px !important;border-right-width: 2px !important;border-bottom-width: 2px !important;border-left-width: 2px !important;padding-top: 15px !important;padding-bottom: 15px !important;background-color: #fcfcfc !important;border-left-color: #ebebeb !important;border-left-style: solid !important;border-right-color: #ebebeb !important;border-right-style: solid !important;border-top-color: #ebebeb !important;border-top-style: solid !important;border-bottom-color: #ebebeb !important;border-bottom-style: solid !important;border-radius: 10px !important;}&#8221;][vc_custom_heading text=&#8221;About Us&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"hr-thin style-line\" style=\"width: 100%;border-color: #ebebeb;border-top-width: 1px;\"><\/div><div class=\"standard-number-list list-divider bullet-top\"><ul>\n<li><a href=\"https:\/\/www.bankmycell.com\/about\">About us<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/meet-the-team\">Our Team<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/support\/contact-us\">Contact us<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/support\/press-room\">Press Room<\/a><\/li>\n<\/ul>\n<\/div>[vc_custom_heading text=&#8221;Legal Policies &amp; Disclaimers&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"hr-thin style-line\" style=\"width: 100%;border-color: #ebebeb;border-top-width: 1px;\"><\/div><div class=\"standard-number-list list-divider bullet-top\"><ul>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/cookie-policy\">Cookie Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/gdpr-policy\">GDPR Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/privacy-policy\">Privacy Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/terms-and-conditions\">Terms &amp; Conditions<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/complaints-policy\">Complaints Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/affiliate-disclaimer\">Affiliate Disclaimer<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/disclaimer\">Disclaimer<\/a><\/li>\n<\/ul>\n<\/div>[vc_custom_heading text=&#8221;Company Ethics&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"hr-thin style-line\" style=\"width: 100%;border-color: #ebebeb;border-top-width: 1px;\"><\/div><div class=\"standard-number-list list-divider bullet-top\"><ul>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/accessibility\">Accessibility<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/edi-policy\">EDI Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/code-of-ethics\">Code of Ethics<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/modern-slavery-statement\">Modern Slavery Statement<\/a><\/li>\n<\/ul>\n<\/div>[vc_custom_heading text=&#8221;Editorial Policies&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;]<div class=\"hr-thin style-line\" style=\"width: 100%;border-color: #ebebeb;border-top-width: 1px;\"><\/div><div class=\"standard-number-list list-divider bullet-top\"><ul>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/editorial-policy\">Editorial Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/cell-phone-plans-review-policy\">Phone Reviews Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/cell-phone-review-policy\">Plan Reviews Policy<\/a><\/li>\n<li><a href=\"https:\/\/www.bankmycell.com\/blog\/trade-in-store-review-policy\">Buyback Store Reviews Policy<\/a><\/li>\n<\/ul>\n<\/div>[\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;vc_default&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-vz-jquery&#8221; bg_image_new=&#8221;id^14816|url^https:\/\/www.bankmycell.com\/blog\/wp-content\/uploads\/2023\/11\/legal-background.webp|caption^null|alt^BankMyCell Policy background desk|title^BankMyCell Policy background desk|description^BankMyCell Policy background desk&#8221; 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